If we think of a leading Internet video platform, YouTube immediately comes to mind, doesn’t it?

It is not surprising that many brands seek to be present on this platform to launch videos about their products or services and thus capture the attention of users.

Now, if you want your brand or business to become the king of YouTube and manage to sneak into the main video channels of the platform, below we give you a top 5 of successful tips that will surely help you increase the number of visits:

  1. The first thing you should keep in mind is that short videos are the most successful on YouTube. According to a study conducted by SocialBakers, videos under 2 minutes are the ones that get 50% of all the views. In addition, you should keep in mind that videos that are watched until the end are the ones that provide good visibility.
  2. Create a branded channel. This is how users will be able to find much easier what you are offering. When creating this channel, add a banner with your image and logo to give it a professional look and create an identity within the platform.
  3. To know how your Internet strategy is working, the best thing you can do is to count on Analytics as your best ally. Thanks to this tool you will be able to monitor the reproductions through time, this will be essential to analyze the demographic data of the visitors.
  4. Something you should keep in mind. Google is the owner of YouTube. So one of the best ways to advertise is by paying, how do you do it? All thanks to Google Adwords! This tool is going to be able to select your daily budget and choose the demographics for your audience.
  5. Last but not least, it is essential that you upload content on a regular basis. One of the basic premises when you decide to do marketing on YouTube, you must be aware that one of the main commitments you have to acquire is to upload content regularly, since YouTube is a social network, long periods of silence do not work.

Follow our tips and get ready to take your brand to the next level. Remember that digital marketing today is the cherry on the cake, so dive into the digital world and the online market! We assure you to enjoy the best results.

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