TURN WEB DESIGN INTO YOUR BRAND’S IMAGE

The digital boom continues to grow more and more. It has become the tool of choice for most companies, businesses, brands and projects. If you decide to give the digital world a chance, today we tell you how to get in with a bang!

If you are looking to surprise and innovate, nothing like going to the forefront! And more so in a digital era where visual appeal is paramount to achieve success, taking into account not only the psychology of color but aesthetics, design and all content in general, because we know that it requires a large collective of ideas to achieve the desired goal, to surprise with each project!

To begin with, there is one thing you must be clear about: there is nothing permanent except change! And you should not be afraid of it, so dare to innovate and follow new trends, you will surely find the best results!

Now, making this important point clear, next, learn how you can surprise with web design, take a look!

• Gigantism: That’s right! Gone are the days when web text could not even be read, now giant headlines are imposed on top of a good photograph that complements the concept of what you want to express.
• A personality of your own: We all have access to images from archives all over the world, but why not create your own images? Combine illustrations with digital formats and find in them the essence you want to reflect, thus transmitting the message of your brand in a unique way.
• Animations are essential: Nowadays, it is necessary to capture the attention of our audience or target audience, for that, nothing more attractive than animating backgrounds, forming images, creating shapes and more, all ideas are welcome as long as you can give them movement!
• Avoid standards: This is a key factor! Of course, everyone wants to have a nice design and nowadays it is quite easy thanks to the templates available in the market, but nothing like making a difference, to achieve this, avoid standards and repeating formulas as much as possible, make sure to surprise with original ideas, so measure your talent!
• Explosion of color: Dark, subdued and muted tones are now part of the past, live the era of the true renaissance of creativity! Take the risk of playing with shapes and vital, luminous, fluorescent, etc. colors. They are ideal to apply to all kinds of shapes and images, it’s a matter of knowing how to play!
• Typography: Catch your audience with the best typographic explosion, there are brands that create their own typographies and make them available to everyone, of course, and you can also create unthinkable combinations that surprise with the result, a typography can be animated depending on its movement, shapes and sizes, remember that everything is a game! And it never hurts to dare.
• The mobile version: Nowadays technology is within everyone’s reach, so your audience will not always see the web from a PC, you must adapt your site to mobile versions and do it properly so that everything looks as good as you want, for that, count on expert hands!

Remember that, when it comes to digital marketing, sepa publicidad can be your best ally!