We know that the digital world is the one that moves the masses, so having it as an ally is part of the strategies that are handled in our industry, but do you think that Apps are a plus to move in this digital era?

Clearly, the answer is yes, but you must take into account certain factors to make them a success.

We agree that technology is moving the world, and there is nothing like apps to keep us connected with each other.

Here are a series of tips that you should take into account if you plan to create a good application:

  • Generate expectation: Working on its pre-launch is essential, you must get an audience interested in the service you offer and at the same time. This audience must generate a voice to voice that intrigues everyone about the development of your application. Generally, it is recommended to carry out an expectation campaign at least 2 months before the launch.
  • Create an App that is pleasant and easy to use: These factors are paramount to achieve a successful App, because the user experience and their opinion is what counts, so nothing like innovating and creating a simple, clear, intuitive, visually pleasing, smooth and error-free application; thus always offering the best.
  • Make sure your App reaches Blogs, forums or magazines: The more you publish your App, the better the results will be, because if you get a large and specialized community talking about your app, be sure that influencers will notice it and recommend it.
  • Make it easy for users to rate the App: It should be noted that the ratings and comments of the App are essential for it to go viral. On the other hand, create a fun and original way to rate it, this way they will do it right away.
  • Periodic updates: Update from time to time the App reminds users that it is still there and that it is improving every day, always looking for something better to offer.

Dare, imagine and shape your idea of the perfect application, don’t be afraid to take a risk and create a community, the results will be more than fascinating!

Don’t forget that we are an advertising agency in Bogota with experience in advertising and marketing since 2009. We work the image of your brand from its birth, its growth to its positioning, reinforcing it through the printing service in various types of advertising pieces (brochures, banners, packaging, stands, pop material, etc.), any idea you have in your mind we will capture it in a creative and unconventional way. In addition, we work through computerized systems for information processing and data communication through electronic devices based on web application development, seo, portals and web pages, do not hesitate to contact us!

(57-1) 312-315 1534 / (57-1) 310-323 9822




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